The Academic Performance of MBA Marketing Management Students During Full Contact, Full Online and Hybrid Classes

by admin_ibc | Sep 12, 2024 | Applied Business Research

Christo Bisschoff AbstractThis seven-year longitudinal marketing education study evaluates three academic delivery modes for the Executive MBAs in their Marketing Management module, namely full contact (2017-2019), full online during Covid-19’s hard lockdown...

Views of Digital Transformation at a South African Higher Education Institution to Enable Effective Administrative Systems

by admin_ibc | Sep 12, 2024 | Applied Business Research

Jacobus Kotze, Johan Coetzee, Rita Niemann AbstractDigital transformation has become imperative in Higher Education Institutions to address the evolving needs of students, staff and stakeholders. This research paper explores the digital transformation of...

A Cognitive Approach to Simulating Human Behaviour for Assessing Security Risk

by admin_ibc | Sep 12, 2024 | Applied Business Research

Natsai Masamvu, Karen Bradshaw AbstractTraditionally network security has focussed on building more secure and more powerful intrusion prevention systems to protect against information security threats. Ironically, it has been shown in numerous studies that human...

The Effect of University-Industry Linkage on Technology Transfer among Small Manufacturing Enterprises in Addis Ababa: The Role of Human Capital and Institutional Barriers

by admin_ibc | Sep 12, 2024 | Applied Business Research

Tesfaye Hailu Gebrekidan, Shepherd Dhliwayo, Abdella Kosa Chebo AbstractWhile Higher Education Institutions (HEIs) are expected to transform their scientific innovation towards developing human capital and diffuse technologies to businesses, this is not the case in...

Exploring the Concept of Ubuntu and Ubuntu Leadership: Leveraging Artificial Intelligence for ‘Creative’ and Possibly Valuable Support in Scoping Reviews

by admin_ibc | Sep 10, 2024 | Applied Business Research

Renier Steyn, Pumela Msweli AbstractUbuntu, a philosophy originating from sub-Saharan Africa, emphasises human interconnectedness and community building. However, the widespread and careless use of these terms has led to a diluted understanding of its true meaning....

The Challenges of Digital Technology Adoption within a Group of South African Manufacturing SMEs

by admin_ibc | Sep 10, 2024 | Applied Business Research

Justin Barnes, Warren Sachs, Theuns Pelser AbstractManufacturing SMEs make a significant contribution to the South African economy, but face competitiveness challenges. One of these challenges relates to the adoption of Digital Technologies (DTs). Several studies have...