by admin_ibc | Sep 16, 2024 | Tourism Management
Tracey Cohen de Villiers, Annemarie Davis AbstractThe aftermath of COVID-19 has left airlines fiercely striving to recover and re-establish their competitiveness in a volatile market. The pandemic exposed the airline industry to the vulnerability of natural disasters,...
by admin_ibc | Sep 16, 2024 | Tourism Management
Sandra Perks, Danie Ferreira AbstractThe increased use of digital platforms has prompted tourism businesses to adopt social media. Social media has become an important possible facilitator of tourism marketing. The purpose of this paper is thus to develop a conception...