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Brand Trust and Purchase Intentions in Entrepreneurial Beauty and Fashion Ventures: Evidence from South Africa

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Mr Tshegofatso Monamodi , Ms Khanya Ngcobo, Prof Tinashe Chuchu3, Dr Chuma Diniso Abstract This research aimed to examine the underlying factors that shape consumer perceptions within South Africa’s beauty and fashion landscape. As elements such as haircare and...

 An Exploration of Determinants of Major Obstacles Facing SMEs in Botswana

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Pumela Msweli , Aman Mdewa Nthangu Abstract This study investigates the main obstacles that hinder the performance and growth of small and medium-sized businesses (SMEs) in Botswana, focusing on how these challenges vary by firm size, sector, and region. Using...

The effect of student motivation on entrepreneurship education and entrepreneurial self-efficacy

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Adolph C Neethling Abstract Entrepreneurship education (EE) is widely acknowledged as a key contributor towards the development of entrepreneurial competencies and intentions. By developing the entrepreneurial self-efficacy (ESE) of individuals, greater...

Exploring the Use of Generative AI for low capital startup Ideation

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Johann Landsberg, Estelle Landsberg Abstract Unemployment, especially youth unemployment, continues to be a critical challenge for African countries. Due to resource and skills constraints, entrepreneurs struggle to generate viable business ideas. This study...

Ambition To Grow As A Catalyst For Operational Performance: A Systematic Exploration Of Motivational Drivers, Constraints And Strategic Outcomes

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Dr Alfred Masakale, Dr Watson Munyanyi Abstract Small and Medium Enterprises play a vital role in South Africa’s economy, contributing significantly to employment creation, gross domestic product growth, and efforts to reduce poverty and inequality. This study...

Breaking Barriers: Investigating the Structural and Cultural Challenges Faced by Women Contractors in the South African Construction Industry

by admin_ibc | Oct 8, 2025 | Entrepreneurship25

Mrs Lumka Rapoo, Prof Stephan van der Merwe, Prof Jan Visagie Abstract Gender inequality remains deeply rooted in the South African construction industry despite policies aimed at promoting diversity and inclusion. Women represent just over 10% of the workforce, with...
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